Formality is a word that stifles creativity.

Typically you’ll find it in vertical organizations where people want to flex their power or titles downward.

It’s old skool thinking to create a military-like mold.

We want formality to get out of the way of people doing great work. 

To us, ‘being professional‘ means giving respect to others.

It doesn’t mean we wear Gucci to the office, with our shoes shined bright and a ‘yes sir‘ on the tips of our tongues.

Bare feet and a t-shirt at the office never killed anybody…

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